For more information about Roofsimple, visit roofsimple.com, call 540-288-4708, . Public business address: 311 North Commerce Avenue, Front Royal, VA 22630. Service area: Front Royal
Business & Innovation · Business feature

Roofsimple puts an on-site point of contact at the center of a roof replacement
A roof replacement brings a crew, materials and plenty of questions to a homeowner’s doorstep. Roofsimple builds a specific role into that busy day: a dedicated customer-service person on site during the project.
A roof replacement brings a crew, materials and plenty of questions to a homeowner’s doorstep. Roofsimple builds a specific role into that busy day: a dedicated customer-service person on site during the project.
For the Front Royal roofing business, that person is part of the service itself. A homeowner has someone present to speak with while the work is underway, rather than having to treat every question as a separate call to an office.
Co-owners Marty McMahon and Mark McShurley lead a company whose Front Royal team includes estimators, operations staff and executive leadership. Peter O’Brien serves as chief executive officer, while Anthony Janus is the Front Royal branch manager. The team’s structure reflects the different stages of a roofing job, from an initial assessment to the work at the property.
Estimator Michael Arnold is one of the local team members available to discuss a project. Homeowners can contact him directly or schedule an appointment, giving the first conversation a named point of contact as well.
Roofsimple’s work includes roof replacement and repairs, with gutter replacement among its related services. The company also offers siding, window and solar installation services. That range creates a way to discuss several parts of a home’s exterior with one business, while the appropriate scope still depends on the individual property.
The company pairs those services with homeowner resources on roof systems, styles and warranties. Those subjects can help frame a conversation before a project begins: what is being replaced, which materials are involved and what the warranty actually covers.
Its most distinctive service detail remains the person on site. Roofing is work homeowners often cannot inspect from ground level, making an accessible contact particularly useful while decisions and questions arise. Roofsimple makes that communication role an explicit part of its replacement service.


